How 30 Listings in a Month Made Ediz Elgun Blacktown's #1 Agent

Most agents dream about having too many appraisals.
Ediz Elgun has a different problem.

"I must warn you — it gets you super busy going to appraisals and listing presentations."

That's a real quote. From a real agent. Who closed 30+ listings in a single month using Ociate.

Ediz is a Sales Agent at Richard Matthews Real Estate, operating in Blacktown, Western Sydney. He is now the #1 ranked agent in Blacktown — and Richard Matthews has become the #1 agency in the area, beating out not one but two established Ray White offices that had dominated the market for years.

He didn't do it quietly. He did it with aggressive outreach, smart A/B testing, and a system that made sure no lead fell through the cracks.

The Weapon: Bulk SMS at Scale

Ediz blasted 30,000 contacts.

That number makes most agents uncomfortable. But Ediz understood something they don't: volume only works when the message is right.

He didn't send one template and hope for the best. He A/B tested multiple variations — tweaking the opener, the value prop, the opt-out line, the sign-off — until he found what cut through. He treated his SMS campaigns like a data problem, not a spray-and-pray operation.

Here's the sequence that worked:

Message 1 — The Opener

Helloooo {{first_name}}, Quick question — if the right buyer came along, would you be open to selling your home? No open homes, no online advertising just a genuine buyer ready to move. Open to a quick chat? If not, just say NO and I won't follow up. Eddie #1 Ranked Selling Agent for Homes in Blacktown

What makes this land:

• "Helloooo" — it's warm, human, slightly disarming. It doesn't read like a campaign.
• The offer is frictionless — no open homes, no signs, no stress.
• It gives an explicit out. Telling people to say NO is counterintuitive, but it builds trust and drastically reduces angry replies.
• The sign-off does double duty: name + social proof in one line.

Message 2 — The Follow-Up

Hi {{first_name}}, just checking in — not sure if you saw my earlier message. Would you sell your home? Eddie #1 Ranked Selling Agent for Homes in Blacktown

Short. Human. No pressure. Just a soft reminder that keeps the door open without feeling pushy.

Message 3 — The Close-Off

{{first_name}}, I'll close this off after today — just wanted to check once more as the buyer is finalising options in your area. If you'd rather not be contacted, just say NO and I won't follow up. Eddie #1 Ranked Selling Agent for Homes in Blacktown

This is the one that converts fence-sitters. The urgency is real (buyer is making decisions) and the opt-out is offered again — which paradoxically makes people more likely to respond rather than ignore.

Three messages. Clean. Respectful. Effective.

The Results

From 30,000 contacts, a three-message sequence, and a willingness to show up — Ediz closed 30+ listings in a month.

Not 30 leads. Not 30 appraisals.

30 listings.

Richard Matthews Blacktown is now the number one office in the area — ahead of the Ray White franchises that have had years of market dominance. Ediz is the #1 individual agent in the suburb.

The Part That Actually Matters

Here's where we need to be straight with you.

The system opened doors. A lot of them. Thirty thousand doors, technically.

But Ediz walked through every single one himself.

Once a reply came in, Ediz took over. He's not just aggressive with outreach — he's exceptional in person. His reviews tell the story:

"Ediz treated our house as his own as if he was selling for his parents."

"His strategy was unique, well-articulated and bespoke to suit our specific circumstance."

"Ediz had my house under offer in 4 days and over $100,000 more than other agents could get in months of trying."

He shows up to appraisals prepared. He builds trust fast. He handles objections. He does video appraisals. He closes.

That's what the system can't do for you — and what separates agents who get 30 listings from agents who get 30 conversations that go nowhere.

What the System Actually Does

Ociate doesn't sell houses.

It gets you into rooms. A lot of rooms.

The bulk SMS gets the conversation started. The automated follow-up sequences make sure nobody falls off the radar. The opt-out handling keeps it compliant and human. The whole thing runs while Ediz is at his next appraisal.

What Ediz figured out — and what most agents miss — is that the system is a multiplier. It multiplies your effort, your reach, your consistency.

But you have to bring something worth multiplying.

The Warning

Ediz said it himself.

"I must warn you — it gets you super busy going to appraisals and listing presentations."

If you're thinking about using the system and you're hoping it'll do all the work for you — it won't.

But if you're the kind of agent who knows how to close, who shows up, who genuinely cares about the client once you're in the room?

We will get you into a *beep* ton of rooms while saving you hours and hours every week.

The rest is on you.

Want to see how Ediz's approach could work in your market? Book a demo with the Ociate team.

Next up (exclusive): We break down the exact follow-up campaign structure Ediz used inside Ociate — the sequences, the timing, and why most agents set theirs up wrong.